Stand out in a unique way
in food and leisure
Gamified marketing
Questlog is an ongoing game in trying out new experiences in leisure and hospitality.
As a company, you can be a part of this! 🙋♂️
Users score points by visiting your leisure or hospitality business and completing a Quest on location.
Gain new customers through internal motivation. 💸
Gamified marketing
Questlog is an ongoing game in trying out new experiences in leisure and hospitality.
As a company, you can be a part of this! 🙋♂️
Users score points by visiting your leisure or hospitality business and completing a Quest on location.
Gain new customers through internal motivation. 💸
Create Quests
At Questlog, we do things differently.
No uninspiring lists of companies, but concrete experiences to do and tick off. ✔️
Design a fun Quest!
Customers complete these objectives by scanning a QR-code, for example during checkout.
See examples. (coming soon)
USP in the view
Questlog offers a unique opportunity to bring your distinctiveness to the forefront. 🔎
Customers see a clear call-to-action of the specific experience they can engage in with you.
Read: What makes a good Quest? (coming soon)
USP in the view
Questlog offers a unique opportunity to bring your distinctiveness to the forefront. 🔎
Customers see a clear call-to-action of the specific experience they can engage in with you.
Read: What makes a good Quest? (coming soon)
Signup pilot 2024
▪️ Free of obligation.
▪️ No cure no pay: no upfront costs.
▪️ A lifelong bonus on Questlog.
Learn with us
We regularly share insights and knowledge on the areas of
marketing, gamification, and customer psychology in leisure and hospitality.
Follow us on 
LinkedIn for weekly interesting posts. 💡
How are points calculated on Questlog?
Home ➾ Blog ➾ How are points calculated on Questlog?How are points calculated on Questlog?November 20, 2024 | 3 minute read[dsp_social_share icon_size="15px" icon_height="30px" icon_width="30px" layout="modern" item_alignment="right" btn_padding="|11px|||false|false" _builder_version="4.16" _module_preset="default" share_font_size="13px" custom_margin="5px||||false|false" border_radii_item="on|5px|5px|5px|5px" border_radii_icon="on||||" global_colors_info="{}"][dsp_social_share_child network_type="facebook" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child share_text="Tweet" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="linkedin" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="whatsapp" share_text="Send to friend" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][/dsp_social_share]November 20, 2024 | 3 minute read[dsp_social_share icon_size="15px" icon_height="30px" icon_width="30px" layout="modern" item_alignment="center" btn_padding="|11px|||false|false" _builder_version="4.16" _module_preset="default" share_font_size="13px" custom_margin="5px||||false|false" border_radii_item="on|5px|5px|5px|5px" border_radii_icon="on||||" global_colors_info="{}"][dsp_social_share_child network_type="facebook" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child share_text="Tweet" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="linkedin" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="whatsapp" share_text="Send to friend" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][/dsp_social_share]Points are an integral part of Questlog and users receive them primarily by completing Quests.Points are assigned to a Quest automatically as the final step before publishing. Click on the red "PUBLISH" button to open this final step. In the new window, you can then press the "CALCULATE" button to calculate the number of points.
Once this process has been completed, the Quest can officially be launched. 🚀
We think it is important to have a logical structure in how many points a user receives as a reward upon completing a Quest. To this end, we have established some guidelines.
Let's go over the guidelines in this blog, one by one, so you have a rough idea of how points are calculated in the Questlog Builder. 🧐
Base points of a Quest are always a multiple of 5 (such as 5, 10, 15, 20, 25).
1. Guidelines GPS QuestsHow many points at the Three Country Point? 🙈GPS Quests are located in the public space and are completed by walking into a marked GPS field, also known as a geofence.
There are three types of GPS Quests:
Single (one objective to complete)
Multi (multiple sub-objectives to complete)
Route (multiple sub-objectives, visualised in a route)
We will first look at Single and Multi together, since they share the same approach, and then turn our attention to Route, which requires a bit of a different angle.Single and Multi ☝️🤚These Quests are often landmarks or recognition points in the public space. Think of monuments, historic buildings, works of art, etc.
Landmarks start at 5 points.
Landmarks receive +5 points in case of (1) a larger object or (2) multiple sub-objectives to complete.
For example, in the Buildings category, a council house is a larger object than a roadside maria chapel.
Landmarks receive 5 additional points for each step in fame: (1) local, (2) national, and (3) international.
Route 🏁Route Quests are walking routes, which we categorise on the back end based on length, difficulty, and fame.
Base points are calculated based on route length: 0 - 1 km = 5 points, 1 - 7 km = 10 points, 7 - 11 km = 15 points en 11+ km = 20 points.
Routes with a higher difficulty receive +5 points for 'moderate' and +10 points for 'hard'.
Higher difficulty is calculated only on routes that are recognised by the system as a hike. This is often in hilly or mountainous terrain.
Routes receive 5 additional points for each step in fame: (1) national and (2) international.
2. Guidelines SCAN QuestsA unique way for businesses to place themselves on the map 🗺️SCAN Quests have a link to a business in hospitality, recreation, or culture. These too have 3 types:
Standard (only requirement to visit business)
Single (one objective to complete)
Multi (multiple sub-objectives to complete)
Again, we will look at Single and Multi together. Standard we can keep pretty standard.Standard 🏷️Every company that signs up for Questlog automatically receives one Standard SCAN Quest. Users can complete this type simply by visiting the business; buying a ticket, placing an order, etc.
Standard Quests award 10 points.
Single and Multi 💧💦Unlike GPS Quests, the Single and Multi variant of SCAN Quests follow a fairly simple point allocation.
Single Quests award 10 points.
Points for Multi Quests are determined based on number of sub-objectives: 2 - 3 = 10 points, 4 - 9 = 15 points, 10+ = 20 points.
3. Guidelines Cluster QuestsGreat for thematic collections 🧮Cluster Quests are an umbrella variant where other Quests are the sub-objectives. The cluster is completed when the linked list of Quests is completed.
Points are determined based on number of sub-objectives: 2 - 3 = 10 points, 4 - 8 = 15 points, 9 - 19 = 20 points en 20+ = 25 points.
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Stay paranoid! Sooner or later, something fundamental in your business world will change
As an entrepreneur, you have to stay positively paranoid, where you keep an eye out for potential problems. 🧐
Growth and expansion of day recreation in alternative ways
Businesses in day recreation see growth opportunities in (1) accommodations, (2) season extension with winter openings, and (3) flattening the peak.
Leisure education faces challenges and opportunities in 2024
MBO studies are facing a challenge with less and less students opting for leisure education programs.
How are points calculated on Questlog?
Home ➾ Blog ➾ How are points calculated on Questlog?How are points calculated on Questlog?November 20, 2024 | 3 minute read[dsp_social_share icon_size="15px" icon_height="30px" icon_width="30px" layout="modern" item_alignment="right" btn_padding="|11px|||false|false" _builder_version="4.16" _module_preset="default" share_font_size="13px" custom_margin="5px||||false|false" border_radii_item="on|5px|5px|5px|5px" border_radii_icon="on||||" global_colors_info="{}"][dsp_social_share_child network_type="facebook" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child share_text="Tweet" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="linkedin" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="whatsapp" share_text="Send to friend" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][/dsp_social_share]November 20, 2024 | 3 minute read[dsp_social_share icon_size="15px" icon_height="30px" icon_width="30px" layout="modern" item_alignment="center" btn_padding="|11px|||false|false" _builder_version="4.16" _module_preset="default" share_font_size="13px" custom_margin="5px||||false|false" border_radii_item="on|5px|5px|5px|5px" border_radii_icon="on||||" global_colors_info="{}"][dsp_social_share_child network_type="facebook" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child share_text="Tweet" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="linkedin" share_text="Share" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][dsp_social_share_child network_type="whatsapp" share_text="Send to friend" _builder_version="4.16" _module_preset="default" global_colors_info="{}"][/dsp_social_share_child][/dsp_social_share]Points are an integral part of Questlog and users receive them primarily by completing Quests.Points are assigned to a Quest automatically as the final step before publishing. Click on the red "PUBLISH" button to open this final step. In the new window, you can then press the "CALCULATE" button to calculate the number of points.
Once this process has been completed, the Quest can officially be launched. 🚀
We think it is important to have a logical structure in how many points a user receives as a reward upon completing a Quest. To this end, we have established some guidelines.
Let's go over the guidelines in this blog, one by one, so you have a rough idea of how points are calculated in the Questlog Builder. 🧐
Base points of a Quest are always a multiple of 5 (such as 5, 10, 15, 20, 25).
1. Guidelines GPS QuestsHow many points at the Three Country Point? 🙈GPS Quests are located in the public space and are completed by walking into a marked GPS field, also known as a geofence.
There are three types of GPS Quests:
Single (one objective to complete)
Multi (multiple sub-objectives to complete)
Route (multiple sub-objectives, visualised in a route)
We will first look at Single and Multi together, since they share the same approach, and then turn our attention to Route, which requires a bit of a different angle.Single and Multi ☝️🤚These Quests are often landmarks or recognition points in the public space. Think of monuments, historic buildings, works of art, etc.
Landmarks start at 5 points.
Landmarks receive +5 points in case of (1) a larger object or (2) multiple sub-objectives to complete.
For example, in the Buildings category, a council house is a larger object than a roadside maria chapel.
Landmarks receive 5 additional points for each step in fame: (1) local, (2) national, and (3) international.
Route 🏁Route Quests are walking routes, which we categorise on the back end based on length, difficulty, and fame.
Base points are calculated based on route length: 0 - 1 km = 5 points, 1 - 7 km = 10 points, 7 - 11 km = 15 points en 11+ km = 20 points.
Routes with a higher difficulty receive +5 points for 'moderate' and +10 points for 'hard'.
Higher difficulty is calculated only on routes that are recognised by the system as a hike. This is often in hilly or mountainous terrain.
Routes receive 5 additional points for each step in fame: (1) national and (2) international.
2. Guidelines SCAN QuestsA unique way for businesses to place themselves on the map 🗺️SCAN Quests have a link to a business in hospitality, recreation, or culture. These too have 3 types:
Standard (only requirement to visit business)
Single (one objective to complete)
Multi (multiple sub-objectives to complete)
Again, we will look at Single and Multi together. Standard we can keep pretty standard.Standard 🏷️Every company that signs up for Questlog automatically receives one Standard SCAN Quest. Users can complete this type simply by visiting the business; buying a ticket, placing an order, etc.
Standard Quests award 10 points.
Single and Multi 💧💦Unlike GPS Quests, the Single and Multi variant of SCAN Quests follow a fairly simple point allocation.
Single Quests award 10 points.
Points for Multi Quests are determined based on number of sub-objectives: 2 - 3 = 10 points, 4 - 9 = 15 points, 10+ = 20 points.
3. Guidelines Cluster QuestsGreat for thematic collections 🧮Cluster Quests are an umbrella variant where other Quests are the sub-objectives. The cluster is completed when the linked list of Quests is completed.
Points are determined based on number of sub-objectives: 2 - 3 = 10 points, 4 - 8 = 15 points, 9 - 19 = 20 points en 20+ = 25 points.
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Stay paranoid! Sooner or later, something fundamental in your business world will change
As an entrepreneur, you have to stay positively paranoid, where you keep an eye out for potential problems. 🧐
Growth and expansion of day recreation in alternative ways
Businesses in day recreation see growth opportunities in (1) accommodations, (2) season extension with winter openings, and (3) flattening the peak.
Leisure education faces challenges and opportunities in 2024
MBO studies are facing a challenge with less and less students opting for leisure education programs.
The Hospitality and Leisure market in the Netherlands after corona (2020 – 2023)
An overview of what happened in hospitality and leisure in the Netherlands since corona 2020. Debt. Inflation. Staff shortages. Energy crisis.
The Hospitality and Leisure market in the Netherlands after corona (2020 – 2023)
An overview of what happened in hospitality and leisure in the Netherlands since corona 2020. Debt. Inflation. Staff shortages. Energy crisis.
Guests ‘unlock’ their dinner with Puzzel Proeverij
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Bartle Player Types: Killers
💀 Killers force themselves on others. They often attack other players, with the intention of killing their character. 🔪
Bartle Player Types: Socializers
💬 Socializers want to form beautiful, colourful, lasting relationships with other players. 🌸 The game itself is just background.
The importance of novelty
Why do we want to try new things? 🤩 What does psychology say? This is the importance of novelty.
Bartle Player Types: Explorers
🤠 Explorers are vaults of knowledge about the game and what is possible. 🏕️ They see possibilities beyond your imagination. 🛤️
Bartle Player Types: Achievers
🏆 Achievers can be real die-hards. In a game, it’s about constant progression and mastery. Completing lists. ✅
Bartle Player Types: Introduction and Overview
This model is a populair guideline for thinking strategically about games and gamification. 🤔
Use Social Currency in leisure and hospitality
🗣️ Social Currency is one of six ways to encourage virality. 🚀 Whát we talk about affects how others see us.
Guests ‘unlock’ their dinner with Puzzel Proeverij
🔐 Guests ‘unlock’ random dinner courses by completing puzzles. 🧩 Stef Goedhart offers a unique concept to restaurants...
Accelerated technological development in hospitality after corona!
🤖 The technological opportunities in hospitality do not end with QR codes, tablets and ordering kiosks. 📈 Also consider dynamic pricing, inventory...
Bartle Player Types: The 7 most common mistakes
The Bartle Player Types are sometimes misunderstood and used wrong. 😳 It is probably not even meant for your project.. 🥺 That doesn’t mean you...
Bartle Player Types: Killers
💀 Killers force themselves on others. They often attack other players, with the intention of killing their character. 🔪
Bartle Player Types: Socializers
💬 Socializers want to form beautiful, colourful, lasting relationships with other players. 🌸 The game itself is just background.
The importance of novelty
Why do we want to try new things? 🤩 What does psychology say? This is the importance of novelty.
Bartle Player Types: Explorers
🤠 Explorers are vaults of knowledge about the game and what is possible. 🏕️ They see possibilities beyond your imagination. 🛤️
Bartle Player Types: Achievers
🏆 Achievers can be real die-hards. In a game, it’s about constant progression and mastery. Completing lists. ✅
Bartle Player Types: Introduction and Overview
This model is a populair guideline for thinking strategically about games and gamification. 🤔
Use Social Currency in leisure and hospitality
🗣️ Social Currency is one of six ways to encourage virality. 🚀 Whát we talk about affects how others see us.